GOGEDDER DATABASE MARKETING

Deliver a seamless guest experience at every brand touch point and across devices

Holistic Strategy – more than just emails
Data Base Analysis

Identification of key segments
List segmentation
Targeting
List hygiene

Customer Lifecycle Map

Identification of key stages
Reduce Attrition
Increase revenue
Loyalty Programs

Email Automation

Administration of platforms:
Exact Target
Mail Chimp
Bronto

List Growth & Management

Data Capture
Lead Scoring
Nurturing
Implementation
Integration

Methodology

End to End Database Monetization

1. Inbound Inspiration & Entertainment

2. Onsite Research & Planning

3. Purchase Request

4. Purchase Completion

5. Return & Advocacy

6. Repeat & Loyalty

  • % Open Rate
  • % Click Through Rate
  • % Conversion Rate
  • % Closing Rate

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